Global Certificate in Ad Campaign Performance Measurement & Analysis

-- ViewingNow

The Global Certificate in Ad Campaign Performance Measurement & Analysis is a comprehensive course designed to equip learners with vital skills in evaluating and optimizing advertising performance. This certification is crucial in today's data-driven world, where businesses demand evidence-based decision-making in marketing strategies.

4,0
Based on 7.112 reviews

2.949+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

Über diesen Kurs

By combining theory and practice, the course empowers learners to interpret campaign data, identify key performance indicators (KPIs), and apply advanced analytical techniques to extract meaningful insights. These skills are essential for careers in digital marketing, market research, and business analytics, where demonstrating return on investment (ROI) is paramount. Upon completion, learners will be able to measure campaign success effectively, allocate resources wisely, and drive continuous improvement in ad performance. In an increasingly competitive job market, this certification serves as a powerful differentiator, signaling data literacy and a commitment to professional development – two highly sought-after qualities by employers worldwide.

100% online

Lernen Sie von Ăźberall

Teilbares Zertifikat

Zu Ihrem LinkedIn-Profil hinzufĂźgen

2 Monate zum Abschließen

bei 2-3 Stunden pro Woche

Jederzeit beginnen

Keine Wartezeit

Kursdetails

• Ad Campaign Metrics: Understanding key performance indicators (KPIs) for ad campaigns, including click-through rates (CTR), conversion rates, cost per click (CPC), and return on ad spend (ROAS).
• Web Analytics Tools: Overview of tools used for measuring ad campaign performance, such as Google Analytics, Adobe Analytics, and Facebook Pixel.
• Setting Up Ad Campaign Tracking: Step-by-step instructions for setting up tracking codes and pixels for various ad platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
• Data Analysis Techniques: Techniques for analyzing ad campaign data, including segmentation, cohort analysis, and attribution modeling.
• Conversion Rate Optimization: Strategies for improving conversion rates, including A/B testing, landing page optimization, and call-to-action (CTA) optimization.
• Data Visualization: Best practices for visualizing ad campaign data, including chart types, data storytelling, and data dashboards.
• Reporting and Communication: Techniques for reporting ad campaign performance to stakeholders, including creating performance reports, presenting data, and communicating insights.
• Privacy Regulations and Data Security: Overview of privacy regulations affecting ad campaign measurement, such as GDPR and CCPA, and best practices for protecting data security.
• Ethics in Ad Campaign Measurement: Discussion of ethical considerations in ad campaign measurement, including transparency, bias, and data privacy.

Karriereweg

The Global Certificate in Ad Campaign Performance Measurement & Analysis program prepares professionals for the ever-evolving digital marketing landscape in the UK. This certificate provides a comprehensive understanding of ad campaign performance measurement, analysis, and optimization using Google Ads and other essential tools. Below is a 3D pie chart showcasing the most in-demand skills and their respective shares in the UK job market. Google Ads: 65% of UK job postings related to the Global Certificate in Ad Campaign Performance Measurement & Analysis require proficiency in Google Ads. This powerful platform enables professionals to create, manage, and optimize online advertising campaigns for businesses of all sizes. Data Analysis: 25% of UK job postings emphasize the need for data analysis skills. With a strong foundation in data analysis, professionals can evaluate campaign performance and derive valuable insights for strategic decision-making. Digital Marketing: 30% of UK job postings highlight the importance of digital marketing knowledge. Professionals with expertise in this area can effectively plan, execute, and manage digital marketing campaigns, thereby enhancing ad performance and driving business growth. Data Visualization: 10% of UK job postings require data visualization skills. By presenting complex data in an easily digestible format, professionals can effectively communicate their findings to stakeholders and help drive informed decisions. SEO/SEM: 15% of UK job postings demand expertise in search engine optimization (SEO) and search engine marketing (SEM). Mastering these skills allows professionals to improve website visibility, attract organic traffic, and optimize ad campaigns for better performance.

Zugangsvoraussetzungen

  • Grundlegendes Verständnis des Themas
  • Englischkenntnisse
  • Computer- und Internetzugang
  • Grundlegende Computerkenntnisse
  • Engagement, den Kurs abzuschließen

Keine vorherigen formalen Qualifikationen erforderlich. Kurs fßr Zugänglichkeit konzipiert.

Kursstatus

Dieser Kurs vermittelt praktisches Wissen und Fähigkeiten fßr die berufliche Entwicklung. Er ist:

  • Nicht von einer anerkannten Stelle akkreditiert
  • Nicht von einer autorisierten Institution reguliert
  • Ergänzend zu formalen Qualifikationen

Sie erhalten ein Abschlusszertifikat nach erfolgreichem Abschluss des Kurses.

Warum Menschen uns fßr ihre Karriere wählen

Bewertungen werden geladen...

Häufig gestellte Fragen

Was macht diesen Kurs im Vergleich zu anderen einzigartig?

▼

Wie lange dauert es, den Kurs abzuschließen?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

Wann kann ich mit dem Kurs beginnen?

▼

Was ist das Kursformat und der Lernansatz?

▼

KursgebĂźhr

AM BELIEBTESTEN
Schnellkurs: GBP £140
Abschluss in 1 Monat
Beschleunigter Lernpfad
  • 3-4 Stunden pro Woche
  • FrĂźhe Zertifikatslieferung
  • Offene Einschreibung - jederzeit beginnen
Start Now
Standardmodus: GBP £90
Abschluss in 2 Monaten
Flexibler Lerntempo
  • 2-3 Stunden pro Woche
  • Regelmäßige Zertifikatslieferung
  • Offene Einschreibung - jederzeit beginnen
Start Now
Was in beiden Plänen enthalten ist:
  • Voller Kurszugang
  • Digitales Zertifikat
  • Kursmaterialien
All-Inclusive-Preis • Keine versteckten Gebühren oder zusätzliche Kosten

Kursinformationen erhalten

Wir senden Ihnen detaillierte Kursinformationen

Als Unternehmen bezahlen

Fordern Sie eine Rechnung fĂźr Ihr Unternehmen an, um diesen Kurs zu bezahlen.

Per Rechnung bezahlen

Ein Karrierezertifikat erwerben

Beispiel-Zertifikatshintergrund
GLOBAL CERTIFICATE IN AD CAMPAIGN PERFORMANCE MEASUREMENT & ANALYSIS
wird verliehen an
Name des Lernenden
der ein Programm abgeschlossen hat bei
London School of International Business (LSIB)
Verliehen am
05 May 2025
Blockchain-ID: s-1-a-2-m-3-p-4-l-5-e
FĂźgen Sie diese Qualifikation zu Ihrem LinkedIn-Profil, Lebenslauf oder CV hinzu. Teilen Sie sie in sozialen Medien und in Ihrer Leistungsbewertung.
SSB Logo

4.8
Neue Anmeldung
→ Kurs Anzeigen