Global Certificate in Ad Targeting for Business

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The Global Certificate in Ad Targeting for Business is a comprehensive course designed to empower learners with the essential skills required in today's data-driven advertising landscape. This course highlights the importance of ad targeting, a critical aspect of digital marketing that enables businesses to reach their ideal customers effectively.

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About this course

By enrolling in this course, learners gain industry-demanded skills, including audience segmentation, campaign analysis, and cross-channel advertising strategies. The course is packed with real-world examples, interactive exercises, and downloadable resources to ensure an engaging learning experience. Upon completion, learners will be equipped with the knowledge and expertise to succeed in various marketing roles, making them valuable assets in the evolving advertising industry.

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Course Details

• Audience Segmentation for Ad Targeting  
• Understanding Customer Personas  
• Behavioral Targeting Techniques  
• Cross-Channel Ad Targeting Strategies  
• Programmatic Advertising and Real-Time Bidding  
• Geo-Targeting and Location-Based Advertising  
• Ad Retargeting and Remarketing  
• Measuring Ad Targeting Performance  
• Data Privacy and Ethical Ad Targeting Practices  

Career Path

The Global Certificate in Ad Targeting for Business is designed to equip learners with the necessary skills to thrive in various digital marketing roles. This section highlights the job market trends in the UK, featuring a 3D pie chart that showcases the percentage distribution of popular roles related to ad targeting. The data visualization is responsive, ensuring it adapts smoothly to different screen sizes. As the digital landscape evolves, businesses increasingly rely on digital marketing strategies to reach their target audience. The growing demand for professionals specializing in ad targeting has created lucrative opportunities for individuals holding the Global Certificate in Ad Targeting for Business. The following roles are in high demand within the industry, each with unique salary ranges and skill sets: 1. **Digital Marketing Specialist**: A digital marketing specialist is responsible for planning, implementing, and managing marketing campaigns across various digital platforms. The average salary for this role in the UK is around £30,000 - £45,000 per year. The role requires proficiency in data analysis, content creation, and search engine optimization. 2. **Data Analyst**: Data analysts interpret complex data sets to help businesses make informed decisions. The average salary for data analysts in the UK is between £25,000 - £40,000 per year. Key skills for this role include statistical analysis, data visualization, and critical thinking. 3. **SEO Specialist**: SEO specialists optimize websites and content to improve search engine rankings and generate organic traffic. The average salary for SEO specialists in the UK is around £25,000 - £35,000 per year. Essential skills for this role include keyword research, on-page optimization, and technical SEO. 4. **PPC Specialist**: PPC specialists manage paid advertising campaigns across search engines and social media platforms. The average salary for PPC specialists in the UK is between £25,000 - £40,000 per year. Key skills include campaign management, keyword research, and data analysis. 5. **Social Media Manager**: Social media managers oversee a company's social media presence, creating content and engaging with the audience. The average salary for social media managers in the UK is around £20,000 - £30,000 per year. Crucial skills for this role include content creation, community management, and social media strategy. By obtaining the Global Certificate in Ad Targeting for Business and mastering these in-demand skills, you'll be well-positioned to take advantage of the growing opportunities in the digital marketing industry.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN AD TARGETING FOR BUSINESS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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