Certificate in Marketing Analytics & CRM

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The Certificate in Marketing Analytics & CRM is a comprehensive course designed to equip learners with essential skills in data-driven marketing. This program emphasizes the importance of marketing analytics and CRM in making informed business decisions, driving customer engagement, and improving marketing ROI.

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About this course

In today's data-centric world, there is a high industry demand for professionals who can analyze complex data sets and extract actionable insights. This course provides learners with the necessary tools and techniques to collect, analyze, and interpret marketing data, enabling them to create effective CRM strategies and personalized customer experiences. By completing this course, learners will gain a competitive edge in the job market and enhance their career advancement prospects. They will develop a deep understanding of customer behavior, segmentation, targeting, positioning, and marketing automation, making them highly valued by employers in various industries.

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Course Details

• Marketing Analytics Fundamentals
• Understanding Customer Relationship Management (CRM)
• Data Analysis for Marketing Decisions
• Customer Segmentation and Targeting
• Marketing Analytics Tools and Techniques
• CRM Strategy and Implementation
• Metrics for Marketing Analytics and CRM
• Digital Marketing Analytics
• Predictive Analytics in Marketing

Career Path

The Certificate in Marketing Analytics & CRM is a comprehensive program designed to equip learners with the skills necessary for success in the data-driven marketing landscape. This section features a 3D pie chart outlining the job market trends for various roles related to marketing analytics and CRM in the UK. The data highlights the percentage of professionals employed in different positions, offering a glimpse into the industry's demands and growth areas. The chart is built using Google Charts and is fully responsive, adapting to various screen sizes. The primary and secondary keywords are integrated naturally, and the content is engaging and informative. The Google Charts library is loaded using the script tag and the chart data, options, and rendering logic are included within a script block. The is3D option is set to true, providing a 3D effect for the pie chart.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
CERTIFICATE IN MARKETING ANALYTICS & CRM
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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