Global Certificate in Facebook: Effective Targeting

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The Global Certificate in Facebook: Effective Targeting is a valuable course designed to help learners master Facebook's advertising platform. This certification focuses on the crucial skills needed to create and manage successful Facebook ad campaigns that reach the right audience.

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About this course

With over 2.8 billion monthly active users, Facebook offers unparalleled opportunities to target specific demographics and interests. In this course, learners will explore Facebook's ad targeting options, create custom audiences, and learn how to optimize ad placements. By earning this certification, learners demonstrate a command of Facebook's ad tools and a deep understanding of effective targeting strategies, making them highly attractive to potential employers. In today's digital age, mastering Facebook's ad platform is essential for careers in marketing, social media management, and advertising. This certification course equips learners with the skills they need to succeed, making it an excellent investment in their professional development.

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Course Details

Unit 1: Introduction to Facebook Advertising
Unit 2: Understanding Facebook's Ad Targeting Options
Unit 3: Core Principles of Effective Facebook Targeting
Unit 4: Demographic Targeting on Facebook
Unit 5: Interest-Based Targeting on Facebook
Unit 6: Behavioral Targeting on Facebook
Unit 7: Custom Audience Creation for Precise Targeting
Unit 8: Lookalike Audiences to Expand Your Reach
Unit 9: Facebook Pixel Setup and Utilization
Unit 10: Measuring Success: Facebook Ad Performance Metrics

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
GLOBAL CERTIFICATE IN FACEBOOK: EFFECTIVE TARGETING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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