Executive Development Programme in Product Launch Budget: Strategic Thinking
-- viewing nowThe Executive Development Programme in Product Launch: Strategic Thinking certificate course is a comprehensive program designed to equip learners with essential skills for successful product launches. This course emphasizes the importance of strategic thinking in product development, empowering learners to make informed decisions that drive business growth.
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Course Details
• Product Strategy: Understanding the market, competition, and customer needs to develop a winning product strategy.
• Product Development: From ideation to prototyping, learn the best practices for developing innovative products that meet customer needs.
• Financial Planning: Analyze the financial implications of bringing a product to market and learn how to create a budget that supports your product launch.
• Go-to-Market Strategy: Develop a comprehensive go-to-market strategy that includes pricing, distribution, and promotion.
• Marketing Mix: Leverage the 4Ps of marketing (Product, Price, Place, Promotion) to drive product success.
• Sales Strategy: Create a sales strategy that aligns with your go-to-market plan and leverages the strengths of your sales team.
• Performance Metrics: Identify and track key performance indicators (KPIs) to measure the success of your product launch.
• Risk Management: Identify potential risks and develop contingency plans to mitigate their impact on your product launch.
• Continuous Improvement: Leverage customer feedback and market data to continuously improve your product and refine your launch strategy.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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