Professional Certificate in Explainer Video: Content Marketing Strategy
-- viewing nowThe Professional Certificate in Explainer Video: Content Marketing Strategy is a comprehensive course designed to meet the growing industry demand for visual and engaging content. This certificate equips learners with essential skills to create explainer videos that boost marketing efforts and improve brand visibility.
5,294+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Unit 1: Introduction to Explainer Videos and Content Marketing
• Unit 2: Understanding the Target Audience and Buyer Personas
• Unit 3: Crafting a Compelling Script for Explainer Videos
• Unit 4: Visual Design and Storytelling Techniques for Explainer Videos
• Unit 5: Selecting the Right Voiceover Talent and Music for Explainer Videos
• Unit 6: Integrating Explainer Videos into a Content Marketing Strategy
• Unit 7: Measuring the Effectiveness of Explainer Videos in Content Marketing
• Unit 8: Best Practices for Optimizing Explainer Videos for Search Engines
• Unit 9: Leveraging Social Media and Email Marketing to Distribute Explainer Videos
• Unit 10: Case Studies of Successful Explainer Video Content Marketing Strategies
Career Path
Content strategists are responsible for planning, developing, and managing content marketing strategies. They create engaging and informative content for various platforms, ensuring consistency and alignment with brand messaging. (Primary keyword: Content Marketing Strategy) Video Script Writer: 25%
Video scriptwriters focus on creating compelling and concise scripts for explainer videos. They must effectively communicate the intended message while capturing the audience's attention. (Primary keyword: Explainer Video) Animator: 20%
Animators bring video content to life by creating visual effects, motion graphics, and animations. They work closely with video scriptwriters and editors to ensure a cohesive final product. (Primary keyword: Animation) Marketing Specialist: 15%
Marketing specialists manage marketing campaigns, monitor performance, and analyze data to optimize strategies. They collaborate with content strategists and other marketing professionals to ensure campaign success. (Primary keyword: Content Marketing) Video Editor: 10%
Video editors compile raw footage, graphics, and sound elements to create a polished and engaging final video. They work closely with animators and scriptwriters to ensure the video aligns with the intended message and branding. (Primary keyword: Video Editing) These roles are essential in the ever-evolving world of content marketing, with each playing a crucial part in crafting and delivering effective marketing strategies. Professionals with these skills will likely see growing demand in the UK job market. (Primary keyword: Job Market Trends) By earning a Professional Certificate in Explainer Video: Content Marketing Strategy, you'll be well-positioned to take advantage of these opportunities and advance your career in this exciting field. (Primary keyword: Career Growth) Note: The percentages provided in this 3D pie chart are illustrative and should not be interpreted as accurate industry data. Instead, they represent a hypothetical distribution of roles in the content marketing strategy field.
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
