Global Certificate in AdTech and Mobile Advertising
-- viewing nowThe Global Certificate in AdTech and Mobile Advertising is a comprehensive course that equips learners with essential skills for career advancement in the rapidly evolving AdTech industry. This course focuses on mobile advertising, a critical aspect of modern digital marketing, and covers various topics including programmatic advertising, mobile ad fraud, cross-channel advertising, and data-driven attribution.
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Course Details
• AdTech Fundamentals: Understanding the AdTech landscape, programmatic advertising, and real-time bidding
• Mobile Advertising: Overview of mobile advertising, ad formats, and targeting strategies
• Data Analytics in AdTech: Analyzing campaign performance, attribution modeling, and data-driven decision making
• Cross-Channel Advertising: Integrating ad campaigns across multiple channels and devices
• Ad Fraud and Brand Safety: Identifying and mitigating fraudulent traffic and ensuring brand safety
• Mobile App Advertising: In-app advertising, mobile app tracking, and monetization strategies
• Privacy and Compliance: Navigating data privacy regulations and industry standards in AdTech and mobile advertising
• Emerging Trends in AdTech: Exploring new technologies, platforms, and strategies in the AdTech industry.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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