Global Certificate in Ad Buying Tools: Next-Level Skills

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The Global Certificate in Ad Buying Tools: Next-Level Skills course is a comprehensive program designed to equip learners with advanced skills in ad buying tools. This course emphasizes the importance of mastering ad buying technologies, which are critical for success in today's digital marketing landscape.

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About this course

In this course, learners will gain hands-on experience with industry-leading ad buying tools, including Google Marketing Platform, The Trade Desk, and MediaMath. By the end of the course, learners will be able to create and manage effective ad campaigns that maximize return on investment. This course is essential for anyone looking to advance their career in digital marketing. With the increasing demand for skilled ad buyers, this course provides learners with a competitive edge in the job market. By completing this course, learners will have the skills and knowledge necessary to succeed in any digital marketing role that requires expertise in ad buying tools.

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Course Details

• Advanced Demand Side Platforms (DSPs)
• Real-Time Bidding (RTB) and Automated Guaranteed
• Cross-Channel Ad Buying and Optimization
• Data Management Platforms (DMPs) and Audience Targeting
• Programmatic Audio and Connected TV Ad Buying
• Ad Fraud Prevention and Verification Techniques
• Advanced Analytics and Reporting for Ad Buying
• Building Custom Attribution Models
• Legal and Compliance Considerations in Global Ad Buying

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN AD BUYING TOOLS: NEXT-LEVEL SKILLS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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