Global Certificate in Facebook & Mobile Marketing
-- viewing nowThe Global Certificate in Facebook & Mobile Marketing course is a must for professionals seeking to excel in digital marketing. With over 2.
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Course Details
• Facebook Marketing Fundamentals: Understanding Facebook as a marketing platform, setting up a business page, optimizing posts and content
• Creating a Facebook Marketing Strategy: Setting goals, defining target audience, creating and publishing content, analyzing performance
• Facebook Advertising Basics: Creating and managing Facebook ads, targeting options, ad formats, budgeting and bidding
• Advanced Facebook Advertising: Custom audiences, lookalike audiences, retargeting, measuring ad performance
• Facebook Insights and Analytics: Analyzing page and post performance, understanding Facebook Insights, tracking and reporting on key metrics
• Mobile Marketing Fundamentals: Understanding the mobile marketing landscape, mobile-first design, responsive design
• Mobile Advertising: Creating and managing mobile ads, mobile ad networks, tracking and reporting on mobile ad performance
• Location-Based Marketing: Geofencing, beacons, location-based targeting, measuring location-based marketing performance
• Mobile App Marketing: App store optimization, app advertising, in-app marketing, tracking and reporting on app performance
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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