Global Certificate in CRM: Building a Customer Base
-- ViewingNowThe Global Certificate in CRM: Building a Customer Base course is a vital program for anyone seeking to excel in customer relationship management. This course highlights the importance of CRM in today's business world, where building and maintaining strong customer relationships is crucial for success.
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ร propos de ce cours
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2 mois pour terminer
ร 2-3 heures par semaine
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Aucune pรฉriode d'attente
Dรฉtails du cours
โข Customer Relationship Management (CRM) Fundamentals: Understanding the key principles and benefits of CRM, including improving customer satisfaction, retention, and loyalty. โข Customer Segmentation and Profiling: Identifying and categorizing customers based on shared characteristics and behaviors to tailor marketing strategies and build a stronger customer base. โข Customer Engagement and Interaction: Learning effective communication and engagement techniques to build relationships and trust with customers across various channels. โข Data-Driven Decision Making in CRM: Utilizing data analytics and insights to inform and optimize CRM strategies, including customer targeting, segmentation, and personalization. โข Customer Lifecycle Management: Managing the entire customer journey, from acquisition to retention and advocacy, to maximize customer value and build a loyal customer base. โข CRM Sales and Marketing Alignment: Integrating sales and marketing efforts to optimize customer acquisition and growth, and ensuring consistent messaging and branding. โข CRM Ethics and Compliance: Understanding and adhering to relevant laws, regulations, and ethical standards in CRM, including data privacy and security. โข CRM Technology and Tools: Exploring the latest CRM technology and tools, including CRM software, automation, and integration with other systems, to streamline processes and improve customer engagement. โข CRM Metrics and Analytics: Measuring and tracking CRM performance using key metrics and analytics, and using data to continuously improve CRM strategies and outcomes.
Parcours professionnel
Exigences d'admission
- Comprรฉhension de base de la matiรจre
- Maรฎtrise de la langue anglaise
- Accรจs ร l'ordinateur et ร Internet
- Compรฉtences informatiques de base
- Dรฉvouement pour terminer le cours
Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.
Statut du cours
Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :
- Non accrรฉditรฉ par un organisme reconnu
- Non rรฉglementรฉ par une institution autorisรฉe
- Complรฉmentaire aux qualifications formelles
Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.
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Frais de cours
- 3-4 heures par semaine
- Livraison anticipรฉe du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison rรฉguliรจre du certificat
- Inscription ouverte - commencez quand vous voulez
- Accรจs complet au cours
- Certificat numรฉrique
- Supports de cours
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