Global Certificate in Brand Communication: Impactful
-- ViewingNowThe Global Certificate in Brand Communication is a crucial course for professionals seeking to excel in branding and marketing. With the ever-evolving industry landscape, there's an increasing demand for experts who can create impactful brand communication strategies.
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Détails du cours
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Unit 1: Introduction to Brand Communication
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Unit 2: Understanding Brands and Branding
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Unit 3: Brand Strategy and Positioning
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Unit 4: Integrated Marketing Communications (IMC)
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Unit 5: Advertising and Promotion Techniques
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Unit 6: Public Relations and Media Management
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Unit 7: Digital and Social Media Marketing
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Unit 8: Measuring Brand Communication Effectiveness
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Unit 9: Ethics and Social Responsibility in Brand Communication
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Unit 10: Trends and Future Perspectives in Global Brand Communication
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