Executive Development Programme in Digital Marketing for Real Estate

• Fundamentals of Digital Marketing: Understanding the basics of digital marketing, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and display advertising.
• Real Estate Market Overview: A comprehensive look at the current state of the real estate market, including trends, challenges, and opportunities in the industry.
• Digital Marketing Strategy for Real Estate: Developing a comprehensive digital marketing strategy tailored to the unique needs and goals of a real estate business.
• Website Development for Real Estate: Creating a responsive, user-friendly website that showcases properties, generates leads, and converts visitors into clients.
• Search Engine Optimization (SEO) for Real Estate: Optimizing a real estate website for search engines to improve visibility, increase organic traffic, and generate leads.
• Social Media Marketing for Real Estate: Leveraging social media platforms to build brand awareness, engage with potential clients, and promote properties.
• Content Marketing for Real Estate: Creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and, ultimately, to drive profitable customer action.
• Email Marketing for Real Estate: Building and nurturing an email list, creating effective email campaigns, and automating the email marketing process to generate leads and close deals.
• Analytics and Reporting for Real Estate Digital Marketing: Measuring and analyzing key performance indicators (KPIs) to track the success of digital marketing campaigns and make data-driven decisions.