Certificate in PPC Testing: Budget Optimization
-- ViewingNowThe Certificate in PPC Testing: Budget Optimization is a comprehensive course that empowers learners with essential skills for career advancement in digital marketing. This certificate program focuses on Pay-Per-Click (PPC) testing and budget optimization, two critical areas in demand by today's leading industries.
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โข Unit 1: Introduction to PPC Testing & Budget Optimization
โข Unit 2: Keywords Research for PPC Campaigns
โข Unit 3: Creating & Optimizing PPC Ads
โข Unit 4: Understanding Quality Score & Its Impact on PPC
โข Unit 5: Setting Up & Managing PPC Budgets
โข Unit 6: Tracking & Analyzing PPC Performance Metrics
โข Unit 7: A/B Testing in PPC: Best Practices
โข Unit 8: Ad Copy Testing for PPC Campaigns
โข Unit 9: Landing Page Testing for PPC Optimization
โข Unit 10: Advanced PPC Testing Strategies & Tools
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