Advanced Certificate in Mobile Email Deliverability Strategies
-- ViewingNowThe Advanced Certificate in Mobile Email Deliverability Strategies is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving mobile email industry. This certificate course emphasizes the importance of mobile email deliverability and best practices to ensure emails reach the intended audience, fostering enhanced user engagement and conversion rates.
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โข Mobile Email Design Fundamentals: Understanding the basics of mobile email design, including responsive and fluid design techniques, single column layouts, and finger-friendly calls-to-action. โข Email Accessibility: Creating accessible mobile emails, including best practices for HTML and CSS, using semantic markup, and optimizing for screen readers. โข Deliverability Best Practices: Strategies for improving email deliverability, including list management, sender reputation, and avoiding spam filters. โข Testing and QA for Mobile Email: Techniques for testing mobile emails, including Litmus, Email on Acid, and using actual devices. โข Data-Driven Email Strategies: Using data and analytics to inform email strategies, including A/B testing, personalization, and segmentation. โข Email Automation and Workflows: Implementing automated email workflows, including welcome series, cart abandonment, and post-purchase follow-ups. โข privacy and security compliance: Ensuring email compliance with privacy and security regulations, including GDPR, CAN-SPAM, and CASL. โข Emerging Trends in Mobile Email: Keeping up with the latest trends and best practices in mobile email, including the use of AI, machine learning, and interactive emails.
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