Global Certificate E-commerce Email List Growth
-- ViewingNowThe Global Certificate in E-commerce Email List Growth course is a comprehensive program designed to equip learners with the essential skills required to excel in the burgeoning field of e-commerce. This course is of paramount importance in today's digital age, where email list growth is a critical factor in driving online sales and revenue.
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โข E-commerce Email List Growth: Understanding the importance and benefits of growing an e-commerce email list. โข Building an Email Capture Strategy: Creating a plan to attract and retain subscribers, focusing on website optimization, lead magnets, and sign-up forms. โข Segmentation and Personalization: Techniques for categorizing subscribers and tailoring content to increase engagement and conversions. โข Content Creation and Design: Best practices for crafting compelling email campaigns, including copywriting, visuals, and calls-to-action. โข Deliverability and List Management: Ensuring emails reach inboxes by managing bounces, unsubscribes, and spam complaints. โข Analytics and Metrics: Monitoring performance to optimize campaigns, focusing on open rates, click-through rates, conversion rates, and list growth. โข Growth Hacking Techniques: Advanced strategies for acquiring new subscribers, including social media integrations, referral programs, and strategic partnerships. โข Compliance and Data Security: Adhering to legal requirements and protecting subscriber data, focusing on GDPR, CAN-SPAM, and data encryption.
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