Masterclass Certificate in The Art of Marketing Analytics
-- ViewingNowThe Masterclass Certificate in The Art of Marketing Analytics is a comprehensive course designed to empower learners with the essential skills required to thrive in today's data-driven marketing landscape. This course highlights the importance of marketing analytics, providing a solid foundation in data analysis, interpretation, and visualization techniques that enable learners to make data-informed decisions.
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โข Unit 1: Introduction to Marketing Analytics
โข Unit 2: Data Collection Methods in Marketing Analytics
โข Unit 3: Statistical Analysis for Marketing Data
โข Unit 4: Marketing Mix Modeling
โข Unit 5: Customer Analytics and Segmentation
โข Unit 6: Web and Social Media Analytics
โข Unit 7: Predictive Analytics in Marketing
โข Unit 8: Marketing Attribution Modeling
โข Unit 9: Data Visualization and Storytelling in Marketing Analytics
โข Unit 10: Ethics and Privacy in Marketing Analytics
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