Professional Certificate in UX Measurement for Product Strategy & Design
-- ViewingNowThe Professional Certificate in UX Measurement for Product Strategy & Design is a course that focuses on equipping learners with the essential skills needed to measure and optimize user experience (UX) in product design and strategy. In today's digital age, UX has become a critical factor in the success of products and services, making this course highly relevant and in demand in various industries.
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โข Introduction to UX Measurement: Understanding the basics of UX measurement, its importance, and how it can be used to improve product strategy and design.
โข UX Metrics: Defining key UX metrics, such as task completion rate, error rate, and satisfaction, and learning how to measure them.
โข Data Collection Methods for UX Measurement: Exploring various data collection methods, including surveys, interviews, usability testing, and analytics, and their pros and cons.
โข User Research and UX Measurement: Understanding how to conduct user research and use the insights gained to inform UX measurement and product design.
โข Quantitative and Qualitative Data Analysis: Learning how to analyze both quantitative and qualitative data to gain insights into user behavior and product performance.
โข Communicating UX Measurement Results: Developing strategies for effectively communicating UX measurement results to stakeholders and using the data to drive product decisions.
โข Integrating UX Measurement into Product Development Lifecycle: Understanding how to integrate UX measurement into the product development lifecycle and make it an ongoing process.
โข Case Studies and Real-World Examples: Examining real-world examples and case studies to understand how UX measurement has been used to improve product strategy and design.
โข Accessibility and UX Measurement: Understanding how to measure and improve the accessibility of a product, and its impact on UX measurement.
โข Ethics in UX Measurement: Learning about the ethical considerations involved in UX measurement and how to ensure that data is collected and used in a responsible manner.
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