Certificate in Ad Copy that Converts
-- ViewingNowThe Certificate in Ad Copy that Converts is a comprehensive course designed to equip learners with the essential skills needed to excel in the competitive world of advertising and content creation. This program focuses on teaching the techniques to craft compelling ad copy that drives engagement, increases conversions, and strengthens brand identity.
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โข Unit 1: Introduction to Ad Copywriting
โข Unit 2: Understanding Your Target Audience
โข Unit 3: Crafting Compelling Headlines
โข Unit 4: Writing Powerful Calls-to-Action
โข Unit 5: Highlighting Benefits vs. Features
โข Unit 6: Creating a Strong Value Proposition
โข Unit 7: Using Storytelling in Ad Copy
โข Unit 8: Adhering to Brand Voice & Tone
โข Unit 9: A/B Testing & Optimizing Ad Copy
โข Unit 10: Legal & Ethical Considerations in Advertising
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