Global Certificate in Explainer Video: Cross-Platform Strategy
-- ViewingNowThe Global Certificate in Explainer Video: Cross-Platform Strategy is a comprehensive course designed to meet the growing industry demand for experts who can create engaging and effective explainer videos. This certificate course emphasizes the importance of storytelling, visual design, and cross-platform distribution strategies to ensure that your message reaches and resonates with your target audience.
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โข Unit 1: Introduction to Explainer Videos – definitions, benefits, types, and their role in cross-platform strategy โข Unit 2: Cross-Platform Strategy Basics – understanding platforms, audience segmentation, and campaign objectives โข Unit 3: Platform-Specific Explainer Video Best Practices – tailoring content for various platforms (YouTube, Facebook, Instagram, LinkedIn, etc.) โข Unit 4: Storytelling Techniques for Engaging Explainer Videos – scriptwriting, visuals, and animation โข Unit 5: Optimizing Explainer Videos for SEO – keyword research, metadata, and video transcription โข Unit 6: Performance Metrics for Explainer Videos – tracking views, engagement, conversions, and A/B testing โข Unit 7: Video Production Workflow – pre-production, production, and post-production processes โข Unit 8: Leveraging Data for Continuous Improvement – analyzing performance metrics and adjusting strategy โข Unit 9: Accessibility & Inclusivity in Explainer Videos – designing for diverse audiences, closed captions, and audio descriptions โข Unit 10: Future Trends in Explainer Videos – emerging technologies, formats, and best practices
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