Global Certificate Next-Gen PR Content Strategies
-- ViewingNowThe Global Certificate in Next-Gen PR Content Strategies is a comprehensive course designed to equip learners with cutting-edge skills in public relations and content strategy. This course is crucial for professionals looking to stay ahead in the rapidly evolving communications landscape.
6,060+
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GBP £ 140
GBP £ 202
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โข Next-Gen PR Fundamentals: Exploring the evolution of PR, the role of AI and data in modern PR, and the importance of storytelling and authenticity. โข Content Strategy Development: Identifying target audiences, setting objectives, and selecting the most effective communication channels to reach and engage stakeholders. โข Data-Driven PR: Leveraging data analytics to measure PR performance, track audience behavior, and inform content strategy decisions. โข Digital PR & Social Media: Mastering the art of digital storytelling, managing online reputation, and harnessing the power of social media to amplify brand messages. โข Content Creation & Curation: Developing compelling, shareable content, and curating relevant third-party content to enhance brand value and authority. โข Influencer Marketing: Identifying and collaborating with key influencers to expand reach, build credibility, and drive engagement. โข Video & Visual Content: Utilizing visual storytelling techniques, including video, graphics, and multimedia, to create immersive and engaging PR experiences. โข Crisis Communications Management: Preparing for and managing PR crises, including message development, media training, and reputation recovery strategies.
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