Certificate in Social Selling & Event Marketing: Actionable Knowledge
-- ViewingNowThe Certificate in Social Selling & Event Marketing: Actionable Knowledge is a valuable course designed to equip learners with essential skills for career advancement in sales and marketing. This certificate program focuses on actionable strategies in social selling and event marketing, empowering learners to leverage digital platforms and data-driven insights to drive sales growth and engage audiences effectively.
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โข Social Selling Fundamentals: Understanding the basics of social selling, including building a professional social media presence, identifying key stakeholders, and using social listening tools.
โข Leveraging LinkedIn for Social Selling: Maximizing the use of LinkedIn for social selling, including optimizing profiles, building networks, and engaging with prospects.
โข Content Marketing for Social Selling: Creating and curating relevant and valuable content to engage prospects and build relationships.
โข Social Selling Metrics and Analytics: Measuring the effectiveness of social selling efforts, including tracking engagement, leads, and conversions.
โข Event Marketing Basics: Understanding the fundamentals of event marketing, including developing event goals and objectives, selecting event formats, and creating event marketing plans.
โข Virtual Event Marketing: Strategies for marketing virtual events, including leveraging social media, email marketing, and influencer partnerships.
โข Hybrid Event Marketing: Best practices for marketing hybrid events, including coordinating in-person and virtual components, and leveraging technology to enhance the attendee experience.
โข Event Sponsorship and Revenue Generation: Identifying and securing event sponsors, and developing revenue generation strategies for events.
โข Event Analytics and ROI: Measuring the success of events, including tracking attendance, engagement, and return on investment.
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