Masterclass Certificate in Ad Platform Analytics: Data-Driven Insights
-- ViewingNowThe Masterclass Certificate in Ad Platform Analytics: Data-Driven Insights course is a comprehensive program designed to equip learners with the essential skills required to excel in the rapidly evolving digital advertising industry. This course emphasizes the importance of data-driven decision making and empowers learners to optimize ad campaigns for maximum impact.
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โข Unit 1: Introduction to Ad Platform Analytics
โข Unit 2: Data Collection Methods in Ad Analytics
โข Unit 3: Understanding Key Ad Metrics and KPIs
โข Unit 4: Data Analysis Techniques for Ad Platforms
โข Unit 5: Visualizing Ad Data for Actionable Insights
โข Unit 6: Leveraging Audience Segmentation for Optimization
โข Unit 7: Cross-Platform Data Integration
โข Unit 8: Attribution Modeling for Multi-Channel Campaigns
โข Unit 9: Implementing A/B Testing in Ad Campaigns
โข Unit 10: Machine Learning and Predictive Analytics in Ad Platforms
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