Professional Certificate in Brand Analytics Consulting
-- ViewingNowThe Professional Certificate in Brand Analytics Consulting is a comprehensive course designed to equip learners with essential skills in brand analytics consulting. This course emphasizes the importance of data-driven decision-making in brand management and equips learners with the skills to analyze consumer behavior, brand performance, and market trends.
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โข Unit 1: Introduction to Brand Analytics Consulting
โข Unit 2: Understanding Brands & Brand Management
โข Unit 3: Data Collection Methods in Brand Analytics
โข Unit 4: Data Analysis Techniques for Brand Insights
โข Unit 5: Utilizing Market Research in Brand Strategy
โข Unit 6: Competitive Analysis & Benchmarking in Brand Analytics
โข Unit 7: Brand Positioning & Equity Evaluation
โข Unit 8: Social Media Listening & Online Reputation Management
โข Unit 9: Communicating Brand Analytics Insights
โข Unit 10: Case Studies in Brand Analytics Consulting
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