Global Certificate in Email Marketing for Brand Growth
-- ViewingNowThe Global Certificate in Email Marketing for Brand Growth is a comprehensive course designed to meet the rising industry demand for effective email marketing strategies. This certificate program emphasizes the importance of email marketing in brand growth and equips learners with essential skills to advance their careers.
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GBP £ 140
GBP £ 202
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โข Email Marketing Basics: Understanding the fundamentals of email marketing, including its importance, benefits, and best practices. โข Email List Building: Strategies and techniques for building a quality email list, including opt-in forms, landing pages, and lead magnets. โข Segmentation and Personalization: Techniques for segmenting email lists and personalizing email campaigns to improve engagement and conversions. โข Email Campaign Design: Best practices for designing and formatting email campaigns, including layout, color scheme, and call-to-action placement. โข Content Creation and Copywriting: Writing effective email copy that drives engagement, conversions, and brand growth. โข Email Automation: Setting up and optimizing automated email campaigns, including welcome sequences, abandoned cart emails, and post-purchase follow-ups. โข Analytics and Metrics: Measuring the success of email marketing campaigns, including open rates, click-through rates, conversion rates, and revenue generated. โข Legal and Compliance Considerations: Understanding the legal requirements and best practices for email marketing, including CAN-SPAM, GDPR, and data privacy regulations.
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