Global Certificate Competitive Analysis: Actionable Knowledge
-- ViewingNowThe Global Certificate in Competitive Analysis: Actionable Knowledge is a comprehensive course designed to equip learners with essential skills for career advancement in today's data-driven world. This course is crucial for anyone seeking to gain a competitive edge in their industry, as it provides in-depth knowledge of competitive analysis, market research, and business strategy.
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โข Competitive Analysis Fundamentals
โข Identifying Key Competitors
โข SWOT Analysis: Strengths, Weaknesses, Opportunities, Threats
โข PESTLE Analysis: Political, Economic, Social, Technological, Legal, Environmental
โข Porter's Five Forces Analysis: Threat of New Entrants, Threat of Substitute Products, Bargaining Power of Suppliers, Bargaining Power of Buyers, Competitive Rivalry
โข Market Trends and Segmentation
โข Benchmarking and KPIs: Key Performance Indicators
โข Product Comparison and Positioning
โข Utilizing Technology in Competitive Analysis: Web Scraping, SEO, SEM, Social Media Monitoring
โข Competitive Intelligence and Strategy Formulation
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