Advanced Certificate in Mobile Referral Program Management Data-Driven Strategies
-- ViewingNowThe Advanced Certificate in Mobile Referral Program Management: Data-Driven Strategies course is a comprehensive program designed to equip learners with the essential skills needed to excel in mobile referral program management. This course emphasizes data-driven strategies, empowering learners to make informed decisions and drive growth in mobile referral programs.
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GBP £ 140
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โข Mobile Referral Program Fundamentals • Understanding the key components and best practices for designing and implementing successful mobile referral programs.
โข Data Collection • Strategies for collecting and organizing data from mobile referral programs, including the use of analytics tools and tracking codes.
โข Data Analysis • Techniques for analyzing data from mobile referral programs, including segmentation, cohort analysis, and attribution modeling.
โข Data-Driven Decision Making • Using data to inform decisions about mobile referral program strategy and optimization.
โข A/B Testing • Designing and implementing A/B tests to optimize mobile referral program performance.
โข Mobile Referral Program Automation • Utilizing automation tools and techniques to streamline mobile referral program management and improve efficiency.
โข Mobile Referral Program Metrics • Defining and tracking key performance indicators (KPIs) for mobile referral programs, including conversion rates, virality coefficients, and customer lifetime value (CLV).
โข Mobile Referral Program Security • Strategies for ensuring the security and privacy of data collected through mobile referral programs.
โข Legal and Ethical Considerations • Understanding the legal and ethical implications of mobile referral program data collection and analysis, including issues related to data ownership, consent, and transparency.
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