Certificate in Media Ownership and Entrepreneurship
-- ViewingNowThe Certificate in Media Ownership and Entrepreneurship is a comprehensive course designed to equip learners with the essential skills for success in the media industry. This program focuses on the business aspects of media, empowering students to navigate the complex world of media ownership and entrepreneurship.
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GBP £ 140
GBP £ 202
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Media Entrepreneurship: This unit will cover the fundamentals of starting and running a successful media business, including business planning, market analysis, and financial management.
โข Media Regulations: This unit will explore the legal and regulatory landscape of media ownership, including ownership rules, content regulations, and antitrust laws.
โข Intellectual Property: This unit will cover the basics of intellectual property law, including copyright, trademark, and patent law, and their relevance to media businesses.
โข Digital Media: This unit will examine the opportunities and challenges of digital media, including social media, mobile media, and over-the-top (OTT) platforms.
โข Advertising and Marketing: This unit will explore the role of advertising and marketing in media businesses, including ad sales, audience measurement, and branding strategies.
โข Media Production: This unit will cover the production process for various media formats, including print, audio, video, and multimedia.
โข Distribution and Delivery: This unit will examine the distribution and delivery of media content, including traditional and digital channels, and the logistics of content delivery.
โข Entrepreneurial Finance: This unit will cover the financial aspects of media entrepreneurship, including fundraising, revenue models, and financial statements.
โข Media Ethics: This unit will explore the ethical considerations of media ownership and entrepreneurship, including journalistic standards, privacy, and social responsibility.
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