Professional Certificate E-commerce Email: Advanced Techniques
-- ViewingNowThe Professional Certificate in E-commerce Email: Advanced Techniques equips learners with the essential skills needed to excel in the rapidly growing field of e-commerce. This course focuses on the importance of email marketing campaigns, automation, and personalization strategies that drive customer engagement and boost sales.
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Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข E-commerce Email Fundamentals: Understanding the basics of e-commerce email marketing, including best practices, common terminology, and key metrics.
โข Advanced Segmentation: Diving deep into customer data to create highly targeted and personalized email campaigns.
โข Dynamic Content: Leveraging automation and personalization tools to create dynamic, relevant content in real-time.
โข Cart Abandonment Strategies: Implementing advanced techniques to recover abandoned carts and increase conversions.
โข Email Automation: Setting up automated email workflows to engage customers at every stage of the buying journey.
โข A/B Testing & Optimization: Conducting experiments to optimize email campaigns for better engagement and conversion rates.
โข Data-Driven Insights: Using data analytics tools to gain insights into customer behavior and inform email marketing strategies.
โข Privacy & Compliance: Ensuring email marketing campaigns comply with relevant laws and regulations, including GDPR and CAN-SPAM.
โข Email Deliverability: Maximizing email deliverability rates through best practices and optimization techniques.
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