Global Certificate in Ad Psychology: Building High-Performance Brands
-- ViewingNowThe Global Certificate in Ad Psychology: Building High-Performance Brands is a comprehensive course that equips learners with essential skills for career advancement in advertising and branding. This course is crucial for understanding the psychological factors that drive consumer behavior and how to use them to build high-performance brands.
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⢠Unit 1: Introduction to Ad Psychology &its Importance in Branding
⢠Unit 2: Consumer Behavior & Decision Making in Advertising
⢠Unit 3: The Art of Persuasion & Influence in Advertising Psychology
⢠Unit 4: Building Strong Brands with Emotional Connections
⢠Unit 5: Neuromarketing: Understanding the Brain's Response to Advertising
⢠Unit 6: Crafting High-Performance Advertising Campaigns
⢠Unit 7: Measuring Ad Psychology Success: Metrics & KPIs
⢠Unit 8: Ethical Considerations in Advertising Psychology
⢠Unit 9: Case Studies: Global Brands & Ad Psychology Best Practices
⢠Unit 10: Future Trends in Advertising Psychology & Branding
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