Certificate SEO with Google Analytics: Results-Oriented
-- ViewingNowThe Certificate SEO with Google Analytics: Results-Oriented course is a comprehensive program designed to equip learners with the essential skills required in today's digital marketing landscape. This course emphasizes the importance of Search Engine Optimization (SEO) and Google Analytics, two critical components of any successful online marketing strategy.
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⢠Introduction to SEO: Understanding the basics of Search Engine Optimization, including its importance and benefits.
⢠Keyword Research: Learning how to conduct effective keyword research, including the use of tools like Google Keyword Planner.
⢠On-Page Optimization: Techniques for optimizing individual webpages, including meta tags, header tags, and content optimization.
⢠Off-Page Optimization: Strategies for improving a website's ranking through external factors, such as link building and social media.
⢠Technical SEO: Understanding the technical aspects of SEO, including site speed, mobile optimization, and structured data.
⢠Google Analytics Basics: Learning how to set up and navigate Google Analytics, including understanding key metrics and reports.
⢠Google Analytics for SEO: How to use Google Analytics to measure and improve SEO performance, including tracking keywords, traffic, and conversions.
⢠Advanced Google Analytics: Diving deeper into Google Analytics, including setting up goals, tracking events, and using custom reports.
⢠SEO Strategy and Planning: Developing a comprehensive SEO strategy, including setting goals, conducting research, and creating a plan of action.
⢠SEO Execution and Maintenance: Implementing the SEO strategy, including on-page and off-page optimization, and maintaining and updating the strategy over time.
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