Executive Development Programme in Mars: Strategic Management
-- ViewingNowThe Executive Development Programme in Mars: Strategic Management certificate course is a comprehensive program designed to empower aspiring professionals with advanced strategic management skills. This course highlights the importance of strategic decision-making, innovation, and leadership in today's rapidly changing business landscape.
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⢠Strategic Analysis for Mars: Understanding the external and internal environment of Mars through SWOT analysis, PESTEL analysis, Porter's Five Forces, and other strategic tools.
⢠Mission, Vision, and Values: Defining Mars' purpose, aspirations, and beliefs to guide strategic decision-making and create a strong corporate culture.
⢠Competitive Strategy: Developing a unique value proposition, positioning, and differentiation strategies for Mars to gain a sustainable competitive advantage.
⢠Growth Strategy: Exploring organic and inorganic growth opportunities, market expansion, and innovation strategies for Mars to achieve long-term growth.
⢠Strategic Planning and Implementation: Creating a strategic roadmap, setting goals and objectives, and aligning resources and capabilities to execute Mars' strategy.
⢠Performance Management: Establishing key performance indicators (KPIs), monitoring, and evaluating Mars' strategic performance, and implementing corrective actions.
⢠Change Management: Managing organizational change, transition, and transformation in response to internal and external challenges and opportunities for Mars.
⢠Strategic Leadership: Developing leadership skills and styles, empowering teams, and fostering a culture of innovation, creativity, and learning at Mars.
⢠Strategic Alliances and Partnerships: Building and managing strategic relationships, collaborations, and networks to enhance Mars' competitive position and create mutual benefits.
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