Executive Development Programme in Product Development & Launch
-- ViewingNowThe Executive Development Programme in Product Development & Launch is a certificate course designed to empower professionals with the necessary skills to create and launch successful products. In an era where innovation drives industry growth, this programme is more important than ever.
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⢠Product Development Process: Understanding the stages of product development, from ideation and concept testing to design and delivery
⢠Market Research and Analysis: Identifying target customers, conducting market research, and analyzing data to inform product development decisions
⢠Product Design and Prototyping: Developing product designs, creating prototypes, and testing them with potential customers
⢠Project Management for Product Development: Managing timelines, budgets, and resources throughout the product development process
⢠Supply Chain Management and Operations: Overseeing the production and distribution of the product, including supplier relationships and logistics
⢠Go-to-Market Strategy: Developing a comprehensive plan for launching the product, including positioning, messaging, and channel strategy
⢠Product Launch and Commercialization: Executing the go-to-market strategy and bringing the product to market, including managing the sales and marketing teams
⢠Performance Metrics and Analytics: Tracking and measuring the success of the product launch, including sales, customer feedback, and market share
⢠Continuous Improvement and Innovation: Identifying opportunities for product improvement and innovation, and implementing changes to ensure ongoing success in the market.
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