Global Certificate in High-Performance CX Banking

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The Global Certificate in High-Performance CX Banking is a comprehensive course designed to meet the growing industry demand for customer experience (CX) professionals in the banking sector. This course emphasizes the importance of CX in driving customer loyalty, satisfaction, and business growth.

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이 과정에 대해

Learners will gain essential skills in CX strategy, design, and measurement, tailored to the unique needs and challenges of banking. By earning this certificate, professionals demonstrate their commitment to delivering exceptional CX, a critical differentiator in today's competitive banking landscape. The course equips learners with the tools and techniques to drive customer-centric change, foster a culture of CX excellence, and make data-driven decisions to optimize customer journeys. This certification is a valuable investment for current or aspiring CX leaders, bank managers, and customer service professionals seeking career advancement in the banking industry.

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과정 세부사항

• Customer-Centric Culture: Building a customer-centric culture within the banking industry, understanding customer needs and expectations, and implementing a customer-first strategy.
• Customer Journey Mapping: Identifying and analyzing customer touchpoints, mapping customer journeys, and optimizing interactions to deliver seamless CX in banking.
• Digital Transformation in Banking: Leveraging digital technologies to enhance customer experiences, streamline operations, and drive innovation in the banking sector.
• Data-Driven CX: Utilizing data analytics, AI, and machine learning to gain actionable insights, personalize customer experiences, and measure CX success in banking.
• Customer Segmentation and Personalization: Segmenting customers based on behavior, preferences, and needs, and delivering personalized experiences to drive customer loyalty and engagement.
• Omnichannel Banking: Delivering consistent and seamless customer experiences across all channels, including branches, online, mobile, and ATMs.
• Voice of the Customer (VoC) Programs: Implementing VoC programs to gather customer feedback, measure customer satisfaction, and identify areas for improvement in banking CX.
• Employee Engagement and Training: Engaging employees in the CX strategy, providing training and development opportunities, and fostering a culture of customer-centricity.
• Regulatory Compliance and CX: Ensuring compliance with banking regulations while delivering exceptional customer experiences, and managing risks associated with CX strategies.
• Future Trends in High-Performance CX Banking: Exploring emerging trends and technologies, such as AI, biometrics, and blockchain, and their impact on the future of high-performance CX in banking.

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