Global Certificate in Facebook Ads for International E-commerce
-- ViewingNowThe Global Certificate in Facebook Ads for International E-commerce is a comprehensive course designed to empower learners with the skills to excel in the dynamic world of digital marketing. This course is crucial in today's digital age, where businesses are increasingly leveraging social media platforms like Facebook for global e-commerce.
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⢠Facebook Ads Manager Basics: Creating a Facebook Ads Manager account, navigating the interface, and understanding key features.
⢠Audience Insights: Utilizing Audience Insights to understand target audience demographics, behaviors, and interests.
⢠Creating and Managing Ad Campaigns: Setting up ad campaigns, choosing objectives, and managing campaign budgets.
⢠Facebook Ad Placements: Understanding ad placement options, including Facebook, Instagram, Audience Network, and Messenger.
⢠Creating Engaging Ad Content: Designing ad creatives, writing compelling ad copy, and choosing the right ad format.
⢠International E-commerce Strategies: Utilizing Facebook Ads for international e-commerce, including targeting and language considerations.
⢠Conversion Tracking: Setting up and managing conversion tracking pixels, and understanding the impact of ads on website conversions.
⢠Optimizing Ad Performance: Utilizing Facebook Ads Manager data to optimize ad performance, including bid strategies, ad scheduling, and audience targeting.
⢠Reporting and Analytics: Understanding Facebook Ads Manager reporting and analytics features, and using data to make informed decisions.
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