Executive Development Programme in Smarter Product Launches
-- ViewingNowThe Executive Development Programme in Smarter Product Launches is a certificate course designed to empower professionals with the skills necessary to succeed in today's rapidly changing business environment. This course is of utmost importance in an era where innovative product launches are critical for business growth and sustainability.
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⢠Product Strategy: Understanding the market, competition, and customer needs to develop a winning product strategy.
⢠Idea Generation & Selection: Techniques for generating and selecting innovative product ideas that align with the company's strategy.
⢠Product Development Process: Best practices for efficiently developing products, including Agile methodologies and stage-gate models.
⢠Prototyping & Testing: Methods for creating and testing prototypes to gather feedback and validate assumptions.
⢠Go-to-Market Strategy: Developing a comprehensive go-to-market strategy, including positioning, messaging, and pricing.
⢠Launch Planning & Execution: Planning and executing a successful product launch, including project management, resource allocation, and risk management.
⢠Performance Metrics & Analytics: Measuring and analyzing the success of a product launch, including key performance indicators (KPIs) and data-driven insights.
⢠Continuous Improvement: Implementing a culture of continuous improvement to ensure ongoing product success and customer satisfaction.
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