Global Certificate in Retail Analytics for Optimized Performance
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⢠Retail Analytics Fundamentals: Understanding the basics of retail analytics, including key metrics, data sources, and the role of analytics in retail performance optimization.
⢠Data Analysis for Retail: Techniques and tools for analyzing retail data to identify trends, patterns, and opportunities for improvement.
⢠Predictive Analytics in Retail: Using statistical models and machine learning algorithms to forecast future retail trends and inform decision-making.
⢠Retail Performance Management: Strategies for monitoring and improving retail performance using data-driven insights, including inventory management, pricing, and promotions.
⢠Customer Analytics in Retail: Methods for analyzing customer data to understand behavior, preferences, and needs, and to inform customer engagement and retention strategies.
⢠Visual Merchandising and Store Design Analytics: Using data to optimize visual merchandising and store design for maximum impact and sales.
⢠Supply Chain and Logistics Analytics: Analyzing supply chain and logistics data to improve efficiency, reduce costs, and enhance customer satisfaction.
⢠Data Visualization and Reporting for Retail Analytics: Techniques for presenting retail analytics data in clear and actionable ways, including data visualization and reporting best practices.
Note: The above list of units covers a broad range of topics related to retail analytics and performance optimization, and can be customized or adjusted based on the specific needs and goals of the course. The primary keyword "retail analytics" is used in the first unit, and secondary keywords such as "data analysis," "predictive analytics," "customer analytics," and "data visualization" are used throughout to provide a comprehensive overview of the subject.
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