Global Certificate in Ad Sales for the Sharing Economy
-- ViewingNowThe Global Certificate in Ad Sales for the Sharing Economy is a comprehensive course designed to empower learners with the skills necessary to thrive in the rapidly evolving sharing economy. This course is of paramount importance as the sharing economy continues to redefine traditional business models, creating an unprecedented demand for professionals who understand how to navigate this dynamic landscape.
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⢠Ad Sales Fundamentals: Understanding the basics of ad sales, including the sales process, target audience research, and campaign planning.
⢠Sharing Economy Overview: An in-depth look at the sharing economy, its growth, impact, and opportunities for ad sales.
⢠Digital Advertising Techniques: Exploring various digital advertising techniques, such as display ads, video ads, native ads, and social media ads.
⢠Ad Sales Metrics & Analytics: Learning key ad sales metrics, analytics tools, and performance tracking methods to optimize campaigns.
⢠Cross-Platform Ad Sales: Understanding the nuances of selling ads across different platforms, such as mobile, desktop, and connected TV.
⢠Programmatic Advertising: Diving into programmatic advertising, including its benefits, challenges, and best practices.
⢠Ad Sales Negotiation & Closing Techniques: Mastering negotiation and closing techniques to secure ad sales deals.
⢠Customer Relationship Management: Building and maintaining strong relationships with clients through effective communication and customer service.
⢠Ethics & Compliance in Ad Sales: Navigating ethical and legal considerations in ad sales, such as data privacy, transparency, and fraud prevention.
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