Global Certificate in Newsroom Digital Publishing
-- ViewingNowThe Global Certificate in Newsroom Digital Publishing is a comprehensive course designed to empower media professionals with the latest digital publishing tools and techniques. This certificate program underscores the importance of digital transformation in the news industry, addressing the growing industry demand for digital-savvy journalists and publishers.
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⢠Digital Publishing Fundamentals: Understanding newsroom digital publishing, including digital workflow, content management systems (CMS), and content optimization.
⢠Digital Content Creation: Best practices for creating engaging and shareable digital content, including writing for the web, multimedia storytelling, and data visualization.
⢠Social Media for Newsrooms: Utilizing social media platforms for news distribution, audience engagement, and content promotion.
⢠SEO for Newsrooms: Optimizing news content for search engines to increase visibility and traffic.
⢠Analytics for Newsrooms: Measuring and analyzing digital performance, including web analytics tools and data-driven decision making.
⢠Digital Advertising and Revenue: Understanding the digital advertising landscape, including programmatic advertising, ad operations, and revenue models.
⢠Digital Rights and Ethics: Navigating legal and ethical considerations in digital publishing, including copyright, fair use, and privacy.
⢠Digital Innovation and Emerging Trends: Exploring the latest trends and technologies shaping the future of newsroom digital publishing.
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