Executive Development Programme in Leading Through Crisis: Communication Strategies
-- ViewingNowThe Executive Development Programme in Leading Through Crisis: Communication Strategies certificate course is a vital training program designed to equip professionals with the necessary skills to navigate and lead in times of crisis. This course is crucial in today's rapidly changing business environment, where uncertainty and crisis can arise at any moment.
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⢠Crisis Communication Planning: Developing a comprehensive crisis communication plan to ensure effective and timely communication during a crisis.
⢠Stakeholder Communication: Identifying and communicating with key stakeholders, including employees, customers, investors, and the media, during a crisis.
⢠Media Relations: Building and maintaining positive relationships with the media, and effectively communicating with the media during a crisis.
⢠Social Media Management: Utilizing social media as a tool for crisis communication, and managing social media during a crisis.
⢠Internal Communication: Communicating with employees effectively during a crisis, and ensuring they have the information they need to do their jobs.
⢠Leadership Communication: Communicating with leadership and ensuring they are prepared to lead during a crisis.
⢠Message Development: Developing clear, concise, and consistent messages during a crisis, and ensuring all communication aligns with those messages.
⢠Crisis Communication Training: Training and preparing spokespersons and other key personnel to communicate effectively during a crisis.
⢠Evaluation and Improvement: Evaluating the effectiveness of crisis communication efforts, and making improvements for future crises.
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