Executive Development Programme in Live Streaming & Influencer Marketing
-- ViewingNowThe Executive Development Programme in Live Streaming & Influencer Marketing is a certificate course designed to equip learners with essential skills for career advancement in the rapidly growing digital marketing industry. This programme emphasizes the importance of live streaming and influencer marketing, two critical components of modern marketing strategies that have seen increased demand due to changing consumer behavior and the rise of social media.
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⢠Introduction to Live Streaming & Influencer Marketing: Understanding the landscape, trends, and opportunities
⢠Building a Live Streaming Strategy: Identifying goals, target audience, and content strategy
⢠Influencer Identification & Outreach: Finding the right influencers, building relationships, and negotiating partnerships
⢠Content Creation for Live Streaming: Best practices, tools, and techniques for engaging content
⢠Analytics & Measuring Success: Tracking and analyzing performance, optimizing content and strategy
⢠Legal & Ethical Considerations: Protecting intellectual property, disclosures, and best practices for ethical marketing
⢠Emerging Trends in Live Streaming & Influencer Marketing: Virtual reality, augmented reality, and other emerging technologies
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