Executive Development Programme in PR & Performance Measurement
-- ViewingNowThe Executive Development Programme in PR & Performance Measurement certificate course is a comprehensive program designed to meet the growing industry demand for PR professionals who can effectively measure and communicate their impact. This course emphasizes the importance of performance measurement in PR, providing learners with essential skills to advance their careers in this field.
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⢠PR Strategy and Planning
⢠Performance Measurement Frameworks
⢠Setting PR Objectives and KPIs
⢠Media Monitoring and Evaluation
⢠Stakeholder Engagement and Management
⢠Digital PR Measurement
⢠Crisis Communications and Measurement
⢠PR Analytics and Big Data
⢠ROI and Value of PR
⢠Advanced PR Measurement Techniques
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