Executive Development Programme in Ad Campaign Performance
-- ViewingNowThe Executive Development Programme in Ad Campaign Performance is a certificate course designed to enhance your expertise in optimizing advertising campaigns. This program is crucial in today's digital era, where businesses increasingly rely on digital ads for brand visibility and customer acquisition.
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⢠Unit 1: Introduction to Ad Campaign Performance
⢠Unit 2: Understanding Key Performance Indicators (KPIs) in Ad Campaigns
⢠Unit 3: Data Analysis for Ad Campaign Optimization
⢠Unit 4: Advanced Targeting Strategies for Ad Campaigns
⢠Unit 5: A/B Testing and Experimentation in Ad Campaigns
⢠Unit 6: Programmatic Advertising and Real-Time Bidding (RTB)
⢠Unit 7: Cross-Channel Ad Campaign Management
⢠Unit 8: Attribution Modeling for Multi-Touch Ad Campaigns
⢠Unit 9: Maximizing Return on Ad Spend (ROAS)
⢠Unit 10: Future Trends and Innovations in Ad Campaign Performance
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