Professional Certificate in Beauty Copywriting
-- ViewingNowThe Professional Certificate in Beauty Copywriting is a comprehensive course designed to equip learners with essential skills for crafting compelling beauty copy. This certificate course emphasizes the importance of engaging content in the beauty industry, where storytelling and product differentiation are key.
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GBP £ 140
GBP £ 202
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⢠Cosmetics Copywriting: Understanding the basics of writing compelling copy for cosmetic products, including product descriptions, ingredient lists, and claims.
⢠Skincare Copywriting: Learning the art of writing for skincare products, including cleansers, toners, moisturizers, and serums. Emphasis on ingredient benefits and product differentiation.
⢠Haircare Copywriting: Exploring the world of haircare copywriting, including shampoos, conditioners, treatments, and styling products. Focus on product benefits and haircare trends.
⢠Beauty Brand Storytelling: Developing the ability to tell a compelling brand story, including the brand's mission, values, and unique selling points.
⢠Product Packaging Copy: Understanding the importance of packaging copy, including product names, taglines, and claims. Emphasis on creating copy that stands out on shelves and online.
⢠Social Media Copywriting: Learning the nuances of social media copywriting, including writing for captions, ads, and influencer partnerships. Focus on creating engaging and shareable content.
⢠Email Marketing Copywriting: Developing the skills to write compelling email marketing campaigns, including subject lines, body copy, and calls to action.
⢠Blog Post Writing: Learning the art of writing engaging blog posts, including researching keywords, creating headlines, and crafting compelling intros and conclusions.
⢠SEO for Beauty Copywriting: Understanding the basics of search engine optimization (SEO) and how to optimize beauty copy for search engines. Focus on keyword research, on-page optimization, and link building.
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