Executive Development Programme in Elevating Donor Engagement
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⢠Donor Relationship Building: Understanding the importance of building strong relationships with donors, including best practices for communication and stewardship.
⢠Donor Segmentation: Strategies for segmenting donors based on giving history, interests, and potential for future contributions.
⢠Major Gifts and Planned Giving: Techniques for identifying, cultivating, and soliciting major gifts and planned gifts from donors.
⢠Donor Data Analysis: Utilizing data and analytics to better understand donor behavior and identify opportunities for engagement.
⢠Donor Events and Engagement Opportunities: Best practices for designing and executing donor events and engagement opportunities that deepen relationships and drive support.
⢠Donor Communications: Crafting effective and impactful donor communications that inspire action and loyalty.
⢠Donor Recognition and Stewardship: Strategies for recognizing and thanking donors in meaningful and impactful ways, and developing a comprehensive stewardship plan.
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