Professional Certificate in Newsroom High-Performance Journalism
-- ViewingNowThe Professional Certificate in Newsroom High-Performance Journalism is a comprehensive course designed to equip learners with essential skills for success in today's fast-paced journalism industry. This program emphasizes the importance of high-performance journalism, which combines traditional reporting techniques with data analysis, multimedia storytelling, and audience engagement strategies.
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⢠News Writing Fundamentals: Focusing on the basics of news writing, this unit covers the inverted pyramid style, ledes, and writing concise and engaging news stories.
⢠Digital Journalism Techniques: This unit delves into the nuances of digital journalism, including multimedia storytelling, data journalism, and social media best practices.
⢠Investigative Journalism: Students learn the principles and techniques of investigative journalism, including research methods, source development, and freedom of information laws.
⢠Ethics and Standards in Journalism: This unit covers the ethical and professional standards in journalism, including accuracy, objectivity, and fairness, as well as legal issues such as defamation and privacy.
⢠High-Performance Newsroom Management: This unit focuses on the skills required to manage a high-performing newsroom, including team leadership, workflow management, and newsroom technology.
⢠Audience Engagement and Analysis: Students learn how to analyze audience data, develop audience personas, and create engaging content that resonates with their target audience.
⢠Crisis and Breaking News Reporting: This unit covers the best practices for reporting on crises and breaking news, including verification, sourcing, and ethical considerations.
⢠Visual Storytelling and Design: This unit focuses on the principles of visual storytelling, including design, photography, and video production.
⢠Diversity and Inclusion in Journalism: This unit covers the importance of diversity and inclusion in journalism, including representation, cultural competency, and accessibility.
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