Executive Development Programme in Social Media ROI Strategies

Enrollees will gain essential skills in social media analytics, ROI calculation, and strategy development, empowering them to drive impactful campaigns and prove their social media value to stakeholders. As organizations increasingly recognize the power of social media in shaping brand perception, driving sales, and fostering customer engagement, the need for professionals skilled in social media ROI strategies is escalating. By completing this course, learners will be well-equipped to advance their careers in social media marketing, digital marketing, public relations, and communications, with a strong understanding of how to leverage social media data to inform strategic, high-impact business decisions.