Global Certificate in Cafe Brand Storytelling & Social Media
-- ViewingNowThe Global Certificate in Cafe Brand Storytelling & Social Media is a comprehensive course designed to meet the growing industry demand for effective digital marketing strategies in the café industry. This course highlights the importance of crafting compelling brand stories and utilizing social media platforms to engage customers, increase brand visibility, and drive business growth.
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⢠Unit 1: Introduction to Cafe Brand Storytelling & Social Media
⢠Unit 2: Defining and Crafting a Cafe's Brand Story
⢠Unit 3: Social Media Platforms and Best Practices
⢠Unit 4: Content Creation for Social Media: Images, Videos, and Copywriting
⢠Unit 5: Engaging with Customers on Social Media: Responding, Commenting, and Building Relationships
⢠Unit 6: Social Media Analytics and Measuring Success
⢠Unit 7: Leveraging User-Generated Content and Influencer Marketing
⢠Unit 8: Creating a Social Media Calendar and Adhering to a Brand Voice
⢠Unit 9: Paid Social Media Advertising for Cafe Brands
⢠Unit 10: Reputation Management and Crisis Communication on Social Media
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