Masterclass Certificate in CRM & Customer Journey Mapping
-- ViewingNowThe Masterclass Certificate in CRM (& Customer Journey Mapping) course is a comprehensive program designed to provide learners with essential skills for career advancement in customer relationship management. This course focuses on the importance of understanding customer behavior, mapping customer journeys, and utilizing CRM strategies to improve customer experiences and drive business growth.
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⢠Unit 1: Introduction to CRM & Customer Journey Mapping
⢠Unit 2: CRM Systems: An Overview
⢠Unit 3: Customer Journey Mapping: Principles & Best Practices
⢠Unit 4: Data Analysis for Customer Journey Mapping
⢠Unit 5: CRM Strategy Development
⢠Unit 6: Customer Segmentation & Personalization
⢠Unit 7: Multi-Channel Engagement & Integration
⢠Unit 8: Metrics & Analytics in CRM & Customer Journey Mapping
⢠Unit 9: CRM Implementation & Change Management
⢠Unit 10: Future Trends in CRM & Customer Journey Mapping
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