Certificate in PPC for B2B Marketing

Name: Certificate in PPC for B2B Marketing
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The Certificate in PPC for B2B Marketing is a comprehensive course designed to empower learners with the essential skills required to excel in Pay-Per-Click (PPC) advertising for the B2B industry. This course highlights the importance of PPC in today's digital marketing landscape and the growing demand for PPC specialists across industries.

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AboutThisCourse

Through this course, learners will gain hands-on experience in creating, managing, and optimizing PPC campaigns using industry-leading tools and platforms. They will learn how to target the right audience, create compelling ad copy, and measure campaign performance using key metrics and analytics tools. By the end of this course, learners will have a solid understanding of PPC best practices and strategies, making them valuable assets in the ever-evolving world of digital marketing. Equip yourself with the skills and knowledge needed to drive business growth and advance your career in PPC for B2B marketing.

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CourseDetails

• Understanding PPC
• B2B PPC Strategies
• Keyword Research for B2B PPC
• Creating Effective Ad Copy
• Landing Page Optimization
• B2B PPC Campaign Setup
• Tracking and Analysis in B2B PPC
• B2B PPC for Lead Generation
• Competitor Analysis in PPC
• Advanced B2B PPC Techniques

CareerPath

The world of B2B marketing is constantly evolving, and staying updated with the latest trends and demanded skills is crucial. Our Certificate in PPC for B2B Marketing is designed to equip learners with the expertise to excel in this dynamic field. Here's a 3D pie chart showcasing the relevance of top roles related to PPC and B2B marketing: PPC Specialist: A key player in any digital marketing team, PPC specialists focus on creating and optimising pay-per-click campaigns for businesses. B2B Marketing Manager: Overseeing marketing strategies for B2B companies, these professionals ensure brand growth, lead generation, and client acquisition. Digital Marketing Analyst: These experts analyse marketing data to optimise campaigns, improve ROI, and identify new opportunities for growth. SEM Specialist: Search Engine Marketing (SEM) specialists excel in managing paid advertising campaigns to increase visibility and conversions. Marketing Data Scientist: Leveraging data-driven insights, these professionals optimise marketing strategies, predict trends, and measure performance. With our Certificate in PPC for B2B Marketing, you'll gain the skills and knowledge required to succeed in these exciting roles. Stay ahead in the competitive landscape of B2B marketing by investing in your professional development!

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN PPC FOR B2B MARKETING

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London School of International Business (LSIB)

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05 May 2025

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