Advanced Certificate in Web Dev for Marketing Optimization

Name: Advanced Certificate in Web Dev for Marketing Optimization
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The Advanced Certificate in Web Dev for Marketing Optimization is a comprehensive course designed to equip learners with essential web development skills that can significantly enhance marketing efforts. This certificate program focuses on the latest web technologies and marketing optimization techniques, making it highly relevant in today's digital-first world.

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AboutThisCourse

With the increasing demand for professionals who can bridge the gap between web development and marketing, this course offers a unique opportunity for learners to advance their careers. By the end of this program, learners will have gained practical experience in creating high-performing websites, optimizing user experience, and leveraging data analytics to drive marketing success. From mastering front-end and back-end development to understanding search engine optimization and conversion rate optimization, this course provides a well-rounded curriculum that prepares learners for a variety of roles in the industry. By earning this advanced certificate, learners demonstrate their commitment to staying ahead of the curve in the ever-evolving field of web development and marketing optimization.

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CourseDetails

• Advanced HTML & CSS: In this unit, students will dive deep into advanced HTML and CSS concepts, including responsive design, animations, and accessibility. • JavaScript for Web Dev: Students will learn how to use JavaScript to create dynamic and interactive websites, with a focus on marketing optimization techniques. • User Experience (UX) Design: This unit will cover best practices for UX design, with a focus on creating websites that convert visitors into customers. • Search Engine Optimization (SEO): Students will learn how to optimize websites for search engines, including keyword research, on-page optimization, and link building. • Conversion Rate Optimization (CRO): This unit will cover best practices for CRO, including A/B testing, user testing, and data analysis. • E-commerce Web Development: Students will learn how to build e-commerce websites using popular platforms like Shopify and WooCommerce, with a focus on conversion optimization. • Content Management Systems (CMS): In this unit, students will learn how to use popular CMS platforms like WordPress and Drupal to build and optimize websites. • Web Analytics: Students will learn how to use tools like Google Analytics to track website performance, user behavior, and conversion rates. • Website Security: This unit will cover best practices for website security, including SSL certificates, firewalls, and backups. • Advanced Web Development Tools: In this final unit, students will learn about advanced web development tools and techniques, including version control, task automation, and deployment strategies.

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Web development skills focused on marketing optimization are in high demand. With an Advanced Certificate in Web Development for Marketing Optimization, you'll be well-prepared to excel in several key roles: 1. **Web Developer (Marketing Optimization)**: As a web developer specializing in marketing optimization, you'll create user-friendly websites and web applications that enhance user experience and drive conversions. 2. **Web Designer (Marketing Optimization)**: In this role, you'll design visually appealing and functional websites that engage users and encourage them to take action, ultimately boosting marketing efforts. 3. **SEO Specialist**: With a deep understanding of web development and marketing optimization, you'll be equipped to optimize websites for search engines, making them more discoverable and attractive to potential customers. Pursue your Advanced Certificate in Web Development for Marketing Optimization and watch as new opportunities emerge in the ever-evolving UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN WEB DEV FOR MARKETING OPTIMIZATION

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London School of International Business (LSIB)

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05 May 2025

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